As a sales professional, the ultimate goal is to become the best in your field and consistently close more deals. But what does it really take to reach that level of sales mastery? In this in-depth blog post, we’ll dive into 3 proven tips that can transform you into a top-performing salesperson and help you sell more than ever before.
Tip #1: Develop Unparalleled Consistency
One of the hallmarks of the best salespeople is their unwavering consistency. They understand that sales success is not about sporadic bursts of activity, but rather a steady, disciplined approach day in and day out. As Michael Humblet, a seasoned sales strategist and the host of The Sales Acceleration Show, explains: “You gotta find a way to do the work every single day. You can see that from fitness, bodybuilding, all of these sports – they all learn that they need to do the work, they need to do the amount of reps to build the muscle, to train right. What is that in sales? I want you to send out your 10-15 cold emails per day. I want you to do your 20 connections per day on LinkedIn. I want you to do some cold calls. I want you to keep doing the work and be consistent. Whatever goes wrong, just doing that – the sheer volume over time will make you win.” Consistency is the foundation upon which sales mastery is built. It’s not about perfection or hitting every single target every single day. It’s about showing up, putting in the work, and trusting the process. Whether it’s making cold calls, sending prospecting emails, or networking on LinkedIn, the best salespeople make these activities a non-negotiable part of their daily routine. By embracing this mindset, you’ll not only develop the necessary skills and habits, but you’ll also build momentum that propels you forward. As Humblet points out, “the sheer volume over time will make you win.” Consistency is the key that unlocks sustainable sales success.Tip #2: Cultivate a Fearless Mindset
Alongside consistency, the second crucial element of becoming a top-tier salesperson is developing a fearless mindset. Sales, by its very nature, can be a daunting and intimidating field, filled with rejection, uncertainty, and high-pressure situations. But the best salespeople have found a way to confront and overcome their fears. As Humblet explains: “You gotta find a way to have no fear in contacting people. I know it’s harder than it looks, but it is – go to reception, just talk to anybody. It’s really difficult, but you have to find a way. And my way was, if I can add some type of value to any business or to you as a person, I have no fear, because I am helping you.” The key to cultivating a fearless mindset is to shift your focus from your own insecurities and concerns to how you can genuinely provide value to your prospects. When you approach sales interactions with the genuine intention of helping others, rather than just trying to make a sale, it becomes much easier to overcome the fear of rejection or failure. Additionally, Humblet suggests that adopting a “crazy idea” mindset can be a powerful way to break through the fear barrier. He explains, “if I phone up somebody or send somebody a message and I say, ‘I have a crazy idea,’ they always open the door, because everybody wants to listen to a crazy idea, right?” By embracing a fearless, value-driven approach and being willing to present bold, innovative ideas, you’ll position yourself as a trusted advisor and problem-solver, rather than just another salesperson. This mindset shift can be transformative in helping you become the best salesperson you can be.Tip #3: Continuously Improve Your Skills
The final piece of the puzzle in becoming a top-performing salesperson is a relentless commitment to skill development and continuous improvement. While consistency and a fearless mindset are essential, they must be coupled with a dedication to honing your sales skills and staying ahead of the curve. As Humblet emphasizes, the best salespeople understand that “you need both [quantity and quality].” It’s not enough to simply do the work – you must also constantly strive to enhance your abilities, refine your techniques, and stay up-to-date with the latest sales strategies and best practices. This might involve:- Regularly attending sales training workshops or webinars to learn new skills
- Seeking out mentorship and coaching from experienced sales leaders
- Continuously practicing and role-playing sales scenarios to sharpen your execution
- Staying informed about industry trends, customer pain points, and competitive landscape
- Experimenting with new sales tools, technologies, and techniques to optimize your process