Michael Humblet is obsessed with designing, building and scaling sales engines and founder of Chaomatic, focused on unlocking & maximizing revenue growth trusted by over +230 companies. He is a seasoned sales strategist who served in different Sales Leadership functions. Michael Humblet is the host of The Sales Acceleration Show, the sales and marketing focused Q&A show on how to accelerate your business.



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The big secret for sales
The Psychology of selling explained


The biggest hurdle between you and your plans for growth is this: nobody knows you.

This is true if you’re a freelancer, an employee, an executive, even a company founder. You may be going all out with your company brand, but you’ve neglected to hone your own. The first thing your business needs to grow… is you.

With the insights in this book, you’ll set out your strategy and create content. Not just any content, but content that matters. Content that makes you tick and brings you the right contacts. Build your thought leadership and leverage it as a mechanism to scale your business—starting with yourself.


A sales strategy needs to be drawn, discussed and cast into measurable metrics. Michael helped us in every single way with a great outcome: our team felt more aligned. This resulted in better quality leads, faster closes and just a more efficient way of working! Thanks to Michael our revenue rose by 50% in less than 3 months.

Samuel Rieder, Co-founder Jaswig

Chaomatic helped us doubling our MRR in less than four months time. Thanks to their hands-on tips on sales management, recruitment, negotiation and pricing, we were able to kickstart our SaaS sales engine that is still going hard today.

Wietse Van Ransbeeck, CEO & founder Citizenlab

Thank you very much for the really well substantiated dynamic and inspirational session today. The whole team found it fantastic & inspiring.

Frank Maene, Volta Ventures

I did a sales training hosted by Michael Humblet. An overdose of marketing abbreviations and energy, but learned a lot. Do stuff to make stuff happen. The devil is in the details, but don’t invest too much time on details no one cares about. Showcase your skills to the world.

Bert Dries, Creative Director at Musketon

Michael is a whirlwind of inspiration who wreaked havoc in our old commercial approach. When the dust settled, only the strong components of our sales model remained standing, and we started building from there. Michael helped us cut through the noise and find a clear, no-nonsense pricing strategy that is already starting to pay off. Whether you’re stuck or in need of a good challenge for the commercial side of your business, Chaomatic should the first number you call.”

Peter Wellens, Co-Founder Chestnote



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