How can you scale your business through partnerships.? The whole dilemma of going faster with a channel or indirect sales is one that keeps returning as strategic GTM question. Selling through partners is a very scaleable model however you have to put all the elements in place to be successful like the right sales team, the right pricing model, etc…
Ewout Meyns, CEO and founder of Piesync joins the Sales Acceleration show to discuss how he scaled his company without sales. No SALES? Indeed, that is a strong claim, listen to show to figure out what he means as Piesync is sold only through partnerships.
Resources mentioned in this episode:
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